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    Home»Business News

    adidas India launches a new range of walking shoes starting INR 2499

    adminBy adminJuly 19, 2022Updated:August 12, 2022 Business News No Comments3 Mins Read
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    adidas India launches a new range of walking shoes starting INR 2499

    The new category has been designed keeping in mind the consumer’s need for comfortable, lightweight& stylish footwear at a highly competitive price point

     

    Leading sportswear giant adidas, has launched a new category of walking shoes starting from INR 2499. Walking has become India’s preferred form of physical activity and to cater to this emerging trend, adidas has conceptualized and created its walking range with superior technology and at highly competitive price points for the Indian consumer. The versatility of this range makes it perfect for anyone looking for an all-day comfort shoe.

     

    This category will see a host of products for both men and women, which are comfortable, lightweight, and stylish. Fusing high performance with stylish design, this range comes in an array of different colours with easy-to-wear slip-on and lace-up designs, perfect for the ultimate walking experience.

     

    Speaking on the launch, Sunil Gupta, Senior Director, adidas India, said, “Our products are designed keeping the consumer’s needs front and centre. Walking is the most preferred form of physical exercise in India and we wanted to elevate our consumers walking experience by offering a range that is not just comfortable but also very stylish & versatile for our consumers all-day needs.”

     

    The walking range is a fusion of comfort, durability, and style. Some of the features of the range include:

    CLOUDFOAM TECHNOLOGY – Cloudfoam technology embedded in for better step in comfort and cushioning

    SLIP RESISTANCE – Sculpting on EVA outsole to provide anti-skid properties while walking

    NEW OUTSOLE TECHNOLOGY– Cloudwalk outsole specially designed for Walking with thick grip lines provided at flex area for better grip

    UPSCALED BOTTOM – High upscaled heel area in the bottom provides better resilience and comfort while walking

    VARIABLE CONSTRUCTIONS – range of products with Slip on’s as well as Lace up construction

     

     

    Men’s Walking Shoe Range Women’s Walking Range
    Axelate- INR 4299 AzureWalk- INR 4299
    Fleecewalk- INR 3299 Aestheto- INR 3599
    Tristo M- INR 2999 Effortso- INR 3299
    Lucifo M – INR 2499 SheenWalk- INR 2999

     

    The new walking range is now available in men and women sizes starting from INR 2499 at adidas.co.in and select retail stores. Other fashion retailers such as Amazon, Flipkart, Ajio, Myntra and Nykaa Fashion will also see a wide range of the new walking products.

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