Goemkarponn desk
PANAJI: Toyota Kirloskar Motor (TKM) announced the launch of its most exciting and much-awaited offering in the hatchback segment – The Cool New Glanza.
Toyota’s most affordable offering in India, the Cool New Toyota Glanza is all-set to win customers with additional affordable variants, advanced features, dynamic look, sporty design & low cost of maintenance, making it a perfect value proposition in the segment.
The highly anticipated hatchback was launched at a virtual event today, in the presence of Toyota Kirloskar Motor (TKM) Executive Vice President of Sales & Customer Service – Mr. Tadashi Asazuma, & Mr. Atul Sood, Associate Vice President, Sales and Strategic Marketing at TKM.
A cool integration of advanced technology and Toyota signature front fascia, exclusively designed by Toyota engineers, the Cool New Glanza boasts of an advanced connected feature, the Toyota i-Connect– one app with one stop solution of connected features, services & value-added services developed to appeal to the modern & tech-savvy customers.
Ensuring convenience to the contemporary customers, technologies such as the Head-up display, 360-degree camera and 9-inch smart play cast, will not only allow control via a smartphone (Apple & Android) but will also ensure that the user is always in control and connected on the go.
Under the hood, the Cool New Glanza features a powerful yet fuel-efficient ‘K-Series Engine’ and comes with a Manual Transmission (MT) as well as an Automatic Transmission (AMT). The engine capacity of the new Glanza is 1197cc with power output of 66 KW (89 PS) to deliver a superior driving experience. The product will be introduced with two new affordable grades to the existing line-up – E (New), S (New), G, V.
Safety is paramount to Toyota, hence the Cool New Glanza comes with the most impressive set of advanced safety features that include 6 airbags, ABS with EB, VSC, ISOfix, a TECT body and Hill Hold Control.
On the exterior, the Cool New Glanza boasts of a stylish Toyota signature front grill, carbon fiber elements accentuating the sporty front bumper and 16-inch sleek alloy wheels, LED projector headlamps, and LED fog lamps. The Cool New Glanza will be available in 5 Vibrant exterior Colours – Sporting Red (New), Gaming Grey (New), Enticing Silver (New), Insta Blue, Café White. The Interior is spruced up with a unique classy dual tone adding to the cool quotient.
Commenting on the launch of the Toyota’s Cool New Glanza, Mr. Tadashi Asazuma, Executive Vice President – Sales & Customer Service, TKM, said, “Over these last few years the Glanza has won many hearts in India. And yet again with the Cool New Glanza, we are delighted to be recognized as a trusted brand by our customers who have started booking this new car in good numbers. Exclusively designed by Toyota’s designers, the Cool New Glanza features Toyota’s signature styling and sportiness. We believe it is the perfect choice for those customers who are seeking a stylish, technology laden, safe and comfortable car. The advanced connected technology used in the new Glanza is Toyota’s home-grown technology- Toyota i-Connect, which can be enabled through a smartphone or a smartwatch and is fully loaded with 45 plus features. What makes the cool new Glanza even more awesome, is the ‘Heart Touching Guest Experience’ across all our dealerships. The new Glanza takes Toyota’s commitment to quality and service to a whole new set of customers for a delightful ownership experience, thus delivering “mass happiness to all.”